Promotions That Build Profit (03 May 2007) Promotions are everything you do to let your customers know you exist. Good marketing techniques can help eliminate the "I didn't knows" from your clients and would-be clients. Even if you believe yo...
Quick and Instant Marketing Soup (03 May 2007) Everything happens Quickly and Instantly on the Internet. In the blink of an eye your easily transported around a whole planet. It's a smorgasbord! The web site you just visited could be in Singapo...
Radio Advertising Works With These Tips! (03 May 2007) Advertising on the radio can be an effective lead generation strategy. But like all marketing tactics, success or failure lies in its implementation. Here are 15 important tips to help make your radio advertising more profitable.
Reach Thousands of Your Prospects, Absolutely Free (03 May 2007) I'm big on getting maximum marketing exposure at the lowest cost possible. After all, most small business owners don't have huge marketing budgets, so finding inexpensive ways to market is a necessity. Here's one technique I recently used that got my business great exposure and didn't cost me a dime!
Read Your Markets Mind - 3 Great Market Research Resources (03 May 2007) Starting a new online business, developing a new product,
launching a new marketing campaign, buying advertising
can all depend on how well you are able to research your
market. With these 3 killer market research resources, you
can read your market's mind.
Renting Your Mailing Lists to Others (03 May 2007) Mail order dealers are always looking for more people to send their offers to. You'll find this out in your own business. Besides sending your offers out to people who answer your ad, you can expand your business by doing mass mailings to lists of people who have responded to offers similar to yours.
Sales and Marketing: Can One Exist Without the Other? (03 May 2007) The question really is what would the marketing department of your company do without the sales department? The answer is more obvious then you think.
Sell More Online By Offering a Big Fat BONUS! (03 May 2007) I don't know about you, but I secretly love watching infomercials. These programs always offer a huge bonus or multiple bonuses for people who buy. Why do they do this? Because it makes the offer completely irresistible. The same strategy works extremely well online too.
Set Your Business Apart With A Unique Selling Proposition (03 May 2007) How can you elevate yourself or your company to a position of notable superiority over the competition? By having a unique selling proposition. A unique selling proposition offers your prospect or customer a unique and distinctive benefit or advantage above and beyond that of your competition.
Sex Sells… Or Does It? (03 May 2007) After all, sex sells. It's one of those marketing 'facts' that everybody knows. Certainly the media reinforces this idea, bombarding us with dozens of scantily-clad women in every possible commercial outlet, hawking everything from light beer to garden tractors.
Simple Marketing Idea - Big Marketing Results! (03 May 2007) Sometimes the simplest marketing ideas can produce the greatest results. Here's one that is the very best way to start generating more word-of-mouth business consistently.
Small Business Marketing Tip - Focus on a Niche or Target Market (03 May 2007) If someone asks you who you do business, with how do you answer? Very few businesses market to everyone and only the corporates can afford to reach them. When you are marketing on low budgets, it's important to focus your activities on a clear niche, and that can give you huge advantages over your larger competitors.
Small Business Marketing Tip - Get Attention and Be Remembered (03 May 2007) In a world of noise and junk, the key to success for any business is to Get Attention and Be Remembered. In this article professional speaker Rikki Arundel illustrates how to master these two important skills to get your customers doing your marketing for you.
Small Business Marketing: Are You Planning to Fail? (03 May 2007) There's a saying that goes "If you fail to plan, you're planning to fail." I realize no small business owner has the intention of failing, but that's just what many do every day when they launch their small business without a marketing plan.
Spice It Up! Rib Festival Teaches Us About Product Value (03 May 2007) Amazing BBQ sauce, tender meat and spicy rib-rub notwithstanding, there were several environmental elements that altered the perception of certain rib cookers' value.
Stadium Lights Responding to Fans (03 May 2007) Sports stadium fans go to the events for the ambience and experience. Indeed, one with a large screen television would have a better view of what happened, along with slow-motion replays and zoom lenses. But we all agree it is not the same. Yet as sports figures salaries increase that means the cost of the tickets go up as well.
